School of Doodle Gen Z Trend Report

School of Doodle was a creative lab for Gen Z youth, founded by Molly Logan and Sybil Robson. In 2016 Molly began transitioning the company to include an agency and hired me to produce their first trends report.

Between the Lines was circulated electronically to brands and published in a limited-edition print run of 500. Contributors included Tyler Ford, Glacier Girl, Grey Prince, Amanda Gorman, and Bronwen Brenner, who interviewed Aisholpan Nurgaiv.

Between the Lines was covered in Dazed, Teen Vogue, and Nylon.